Whether you’re a new or experienced networker or somewhere in between, Andrew Smith’s new book, ‘Cows, Not Cow: How To Make Your Business Networking Really Work’, has something for you!
The UK business networking expert and author is offering 100 tips to help you or your business more effectively leverage networking in order to build relationships and make more sales.
Go to https://www.amazon.co.uk/Cows-Not-Cow-Business-Networking/dp/B0BW2KSY5N to find out more.
Andrew’s book comes after 14 years of running the Aberdeen Business Network (ABN). “Over the years, I’ve learned some things about networking, so I decided to write a book,” said Andrew. “Whatever your experience when it comes to networking, I believe the advice given in the book will make you a better networker, which in the long run will help you win more business.”
The book offers 100 tips that are based on the “before, during, after, and ever after” networking process, which can guide individuals and businesses from research and initial contact to establishing long-standing two-way relationships. Ultimately, these tips can make you a more knowledgeable, comfortable, and effective networker.
Andrew compiled the tips over the course of a networking career that saw him turn the ABN into a 7,000-member firm. In addition, he spoke to nearly 1,500 networkers about their experiences and strategies and used these conversations to further inform his writing. The title is a reference to Smith’s belief that individuals and businesses should develop as many relationships as possible.
“This book is full of powerful tips and advice to make you an excellent networker,” said a satisfied reader. “It offers proven tips that give you confidence both online and offline. The tips are easy to follow, practical, and succinct. In fact, I’m already putting what I’ve learned into practice.”
Andrew has used the tips featured in the book to help individuals and businesses in many trades improve their networking capabilities. Over his career, he has helped companies in the print, telecoms, motoring, and financial services sectors, some of which have gone on to secure six-figure contracts.
‘Cows, Not Cow: How To Make Your Business Networking Really Work’ is now available on Amazon in both Kindle and Paperback formats, retailing for £9.99 and £15.99 respectively.
About The Author
As the former director of the ABN, Andrew Smith organized and taught at more than 300 networking events and attended more than 500 gatherings. He now works for The Alternative Board (TAB) Aberdeen in a Business Development role. ‘Cows, Not Cow: How To Make Your Business Networking Really Work’ is his first book.
In addition to the book, Smith also hosts a podcast of the same name. Along with host John Mellis, the podcast is intended to be a supplement to the book, allowing for further expansion of ideas and strategies. There are currently 58 episodes available for listening with more being released weekly, and you can access the podcast on all major podcast platforms.
Visit https://www.amazon.co.uk/Cows-Not-Cow-Business-Networking/dp/B0BW2KSY5N today and start growing your network!
Comments are closed.